If you are presently in the industry of video production, you might be aware that there’s nothing more crucial than a client pitch meeting. A client pitch meeting is an integral part of any given business and it acts as the major difference between small operations and enormous video production.

And since your client pitch shall forever remain to be the most integral part of attracting clients, here are some simple and helpful things that you must check with a video production (jasa video company profile, which is the term in Indonesian) company.

Brand Image

To start with, think and consider if your company is already familiarized with potential customers. Determine the popularity of your company and check with your clients about how much aware they are regarding your company. Consider the new and recent projects that you might have produced. Also, think of the possible reasons behind not being able to produce projects.

Building a strong brand image can be done in two ways. Either you do quality work for potential customers and deliver the services on time and keep up with that for years to come. Or, you reach out to people and tell them about your brand through marketing, networking, and advertising.

Similar Work Quality

While the brand image might pull clients to gift you with the time of the day, the key element is always the showcasing ability of similar work. For instance: If you are pitching a soap commercial, you might want to showcase soap commercials that you shot previously.

Genuine Team and People

You yield better results and benefits by being a real person during the process. Clients are always on the lookout for people who are easy to connect, resolve issues and easy to succeed with. So, the video production companies outsourcing edits to the sub-contractors generally signals a lack of authentic connection.

Upfront, Professional and Transparent Finances

One consideration point that remains unchanged through the years is the requirement for transparent, upfront and concise finances. This, in turn, would be advantageous for both parties in the future. Clients would always love transparency and accuracy in quotes of how much the project would sum up to.

It is always a better idea to underline the item cost, to enable the clients to understand and determine where their spent money is going.

So, now that you know what clients search for in a video production company. You can now easily do the business seamlessly sans any hassle.

The dream of owning one’s own business is far from uncommon. Independent businesses and startups of all sorts are appearing all the time — many run by first-time business owners whose inexperience inspires them to make mistakes. An abundance of factors demands careful consideration such as learning how to sharpen your selling proposition when working to grow a small business.

Paul Petersen