Today we are looking at one of the easiest ways to regain at least 10% of the lost visitors back. It is just easier than you imagine and you won’t need to make any more efforts.

Before jumping into the method directly, you should know what is a redirect and when you need to use it. A redirect is used to automatically send visitors from one page to another page.

Blog owners and webmasters normally use two types of redirects, 301 and 302 redirects. 301 redirects are permanent redirects and 302 are just temporary. Search engine giant Google says “If you need to change the URL of a page as it is shown in search engine results, we recommend that you use a server-side 301 redirect. This is the best way to ensure that users and search engines are directed to the correct page.”

If you are merging two websites or you want to move your one webpage visitor to another page, you can use 301 redirects. You only use a 302 redirect if you’re planning on bringing the old page back.

Redirect and SEO

If you use 301 Redirect, search engines like Google remove the old page from their index and start to index the new page. It also passes the link juice that means using redirect properly is really important for SEO and experts say it will help you to regain your traffic.

Setup Redirect and Regain your Traffic

One of the best ways to set up a redirect and regain at least 10% of lost visitors back, we recommend you to use a WordPress redirect plugin like WP 301 redirects. It helps you to avoid 404 errors and instead, redirect your valuable visitor to the right page.

You can easily handle and redirection using the plugin. Try this and I’m sure you will see an increase in your organic traffic.

If you are planning to change your blog niche and like to reset WordPress, check WPReset.